Featured posts:

AEO, GEO, AI Search

Why One-Page Web3 Sites Kill SEO

One-page Web3 sites can’t rank for use cases, build authority, or serve multiple audiences. Here’s the minimum viable page structure every project needs.

AEO, GEO, AI Search

Internal Linking for Web3 & Crypto Sites

Internal linking strategy for Web3 sites: how to build a three-layer architecture, fix orphaned pages, and turn blog traffic into leads. Start here.

AEO, GEO, AI Search

Content Briefs for Web3 SEO Teams

Web3 content briefs explained: the 7 components every brief needs, how to build them at scale with AI, and why briefless content stalls your rankings.

AEO, GEO, AI Search

Search Intent & the Web3 Marketing Funnel

Map search intent to your Web3 funnel stages: how to stop publishing the wrong content at the wrong time and turn organic traffic into wallet connections.

AEO, GEO, AI Search

Understanding E-E-A-T in Web3 & Crypto SEO

E-E-A-T for Web3 sites explained: why crypto is YMYL, how to build experience, expertise, authority and trust signals, and the link to LLM visibility.

AEO, GEO, AI Search

GEO for HR and Employer Branding [Panel]

How ChatGPT and Perplexity describe you to candidates, why AI answers reflect consensus, how to measure AI visibility, and five steps for HR and talent teams.