Crypto SEO & Blockchain SEO Agency: 10x Users for Your Web3 Project


























Without Burning Cash on KOLs, PR, or Paid Ads!
- Achieve rapid user growth
- Streamline their marketing efforts
- Maximize their return on investment
Is your crypto marketing budget not delivering the 6-10x ROI you hoped for?
If you’re a Web3 founder with over $2M in funding and want to achieve fast, profitable growth, but you’re facing some of these problems, we’re here to help solve them all at once:
- Burning cash on KOLs, PR, or paid ads that don’t deliver results?
- Do you feel your marketing doesn't attract users or leads?
- Are you concerned that your current growth won't get you to the next funding round?
These are typical problems that prevent web3 startup founders from establishing strategic partnerships to expand their reach and influence.
This often results in limited growth and reduced competitiveness. Our SEO based growth system for Web3 projects effortlessly attracts more organic users so you can grow faster.
Are you ready to drive more organic traffic to your platform through targeted content?
Most clients have seen explosive results after just three months. Our approach ensures your marketing budget delivers exceptional ROI, propelling your growth forward with engaging content that captivates and converts.
The Web3 SEO Marketing expert you can trust
- Named AI Content Specialist of 2026
- Trained 2,500+ people globally in 2025
- Author of Mastering AI Search for Crypto & Web3 Brands
- Nominated for Best SEO in Europe in 2024.
- Marketing mentor at Outlier Ventures
- Judge at the European Search Awards
- Featured in the books “SEO in 2026",“SEO in 2025" & “SEO in 2024"
- Creator of the first-ever Web3 SEO course
- Conference speaker: Devcon, SheFI, NeuronWriter Live sessions, SEMrush Webinars, Brighton SEO, Searchmetrics Summit, and others

Which blockchain and Web3 companies has Victoria worked with?
Victoria Olsina has worked with several high-profile blockchain and crypto companies such as:
- ConsenSys: Ethereum Blockchain Solutions.
- Polkadot: Web3 Interoperability & Decentralized Blockchain
- Aztec Protocol: Privacy-first zkRollup on Ethereum.
- Near Protocol: Blockchain Operating System.
- Atlendis Labs: DeFi credit Protocol. Read this DeFi SEO case study.
- Codefi: Blockchain for global commerce and finance.
- Infura: Ethereum and IPFS APIs.
- MythX: Smart contract security service for Ethereum.
- Ethereal Summit: a series of virtual events bringing together those building and inspiring the blockchain future.
- EEA (Enterprise Ethereum Foundation): an organisation whose charter is to develop open blockchain specifications that drive harmonisation and interoperability for businesses and consumers worldwide.

Business Director EU at Ontology | Blockchain Advisor
"Victoria is an SEO expert, a determined executor, a straightforward and helpful team member, and the rare kind of person who can give you a ton of extremely useful information while also making you laugh, literally, out loud. (…) Over her time at ConsenSys Victoria has become a leader on the team due both to her ability and expertise and her excellent communication. She has worked with people across the marketing team, from the technical to the creative, as well as with leads of products and portfolio companies. She is able to distil complicated information into interesting and engaging presentations and consistently keeps our team educated on the search space and our own place within it."

Former VP of Marketing at ConsenSys
"You will not meet another SEO consultant more knowledgable or more confident in her SEO strategies than Victoria. Over the course of one year with her SEO leadership: we published over 50 pages of optimized blockchain use case content, we increased search visibility from 0.5% to 33% and drove over 1/3 of the company’s website traffic, we also increased click-through rates by over 100%, helping to generate approximately 54% of ConsenSys marketing qualified leads in 2019. Her strategies produce fantastic results. Follow them"

Global Product Marketing Lead at ConsenSys
Crypto & Web3 SEO Case Studies
Bankless Case Study: Projected 1,590% Organic Growth & $700K Revenue Increase
The client projected a 1,590% increase in organic growth, translating to an additional 123,703 organic leads and an estimated revenue boost of $700,000 over the next year.
- Organic leads projected to grow by 123,703.
- Estimated $700,000 revenue increase.
- Projected 1,590% Organic Growth
ConsenSys Case Study: Driving $1.75M Revenue & Outranking Competitors
In less than a year, Victoria Olsina’s SEO strategy led to significant growth in organic visibility, revenue, and keyword rankings, surpassing major competitors like IBM.
- Generated +$1.75M in influenced revenue from closed-won deals that interacted with SEO.
- Organic search traffic was responsible for 50% of all leads.
- Achieved top rankings for “enterprise blockchain” related keywords, outperforming IBM.
Notabene Case Study: $1.4M Revenue Growth from SEO Strategy
Over the past year, Victoria Olsina’s client Notabene generated $1.4M in influenced revenue from deals closed through her SEO strategy. Organic search became their primary lead driver, increasing ‘Book a Demo’ leads by 12x.
- $1.4M in revenue influenced by SEO-driven leads.
- Organic search traffic contributed 55% of total leads.
- Non-branded traffic surged by 43x.
- Top Featured Snippet for core keyword “Crypto travel rule” (from #54).
Crypto Payments Case Study: Programmatic Content at Scale Using AI Agents
Victoria Olsina partnered with Bando: a Web3 payments protocol, to launch a programmatic SEO system powered by custom AI Marketing Agents trained on the brand’s voice and taxonomy. These agents generated over 200 landing pages covering chains, brands, countries, and use cases, designed to rank and convert.
In just 3 months, the results were transformative:
Organic traffic surged 308% vs the previous quarter
LLM sessions from ChatGPT doubled, driving new discovery
Top 10 rankings for top gift card products such as Roblox, Uber Eats, Amazon, Netflix, and others
This AI-powered system now scales content velocity while unlocking new SEO acquisition channels, across Google and LLMs.
Crypto Media Case Study: Editorial Content Automation Achieves 35x Organic Growth in 3 Months
EspacioCripto, Latin America’s leading crypto media brand, needed to grow organic reach while managing limited editorial resources. Victoria Olsina built a fully automated blog system capable of publishing SEO-optimized articles directly from spreadsheets.
All content was written in a consistent tone based on the brand’s lead writer and targeted long-tail, non-branded queries.
In just 3 months:
Organic clicks grew from 30 to 1400, a 2.5x MoM increase
Non-branded clicks surged 246.2%, with impressions up 268.3%
LLM-driven traffic rose 237.5% from ChatGPT, Copilot, Gemini, and others
This system now runs on autopilot, publishing high-impact content daily without needing a full editorial team.
DeFi SEO Case Study: 5x organic traffic in 9 months for Atlendis
The client received a strategic SEO roadmap with a detailed plan to build 90 new pages and secure 80 backlinks in just 2 weeks. Within that time, they saw immediate visibility, achieving first-page positions for 2 core keywords.
- First-page rankings for core keywords within 4 weeks.
- Outranked the top competitors inthe space: Goldfinch, Maple, Truefi.
- Organic traffic skyrocketed by 5.4x
These are the exact steps to elevate your brand visibility and authority in the Web3 space:
1. SEO Strategy:
Conducting a comprehensive analysis of your brand and competition is crucial. This step provides an actionable roadmap for dominating search results, ensuring your brand stands out in the crowded web3 space.
- By understanding your competitive landscape, you can strategically position your brand to attract more organic traffic and convert visitors into engaged users.
- This analysis includes identifying high-impact keywords and content opportunities that align with your brand’s goals.

2. SEO Foundations:
Implementing technical optimizations and setup is essential for a strong digital foundation. This step ensures your website is primed for search engine visibility and user engagement.
- A technically sound website enhances user experience and search engine rankings, driving more organic traffic to your platform.
- This includes optimising EEAT, schema mark-up, information architecture, internal links, redirects and site speed.

3. Content Growth:
Creating and optimizing content is key to driving traffic and user engagement. This step focuses on delivering high-quality, keyword-rich content that resonates with your target audience.
- Consistent, engaging content attracts potential clients and builds a strong community around your web3 solutions.
- Our team crafts content that aligns seamlessly with your brand’s messaging and strategic goals.

These are the exact steps to elevate your brand visibility and authority in the Web3 space:
1. Strategy:
Conducting a comprehensive analysis of your brand and competition is crucial. This step provides an actionable roadmap for dominating search results, ensuring your brand stands out in the crowded web3 space.
- By understanding your competitive landscape, you can strategically position your brand to attract more organic traffic and convert visitors into engaged users.
- This analysis includes identifying high-impact keywords and content opportunities that align with your brand’s goals.
2. Foundations:
Implementing technical optimizations and setup is essential for a strong digital foundation. This step ensures your website is primed for search engine visibility and user engagement.
- A technically sound website enhances user experience and search engine rankings, driving more organic traffic to your platform.
- This includes optimising EEAT, schema mark-up, information architecture, internal links, redirects and site speed.
3. Content Growth:
Creating and optimizing content is key to driving traffic and user engagement. This step focuses on delivering high-quality, keyword-rich content that resonates with your target audience.
- Consistent, engaging content attracts potential clients and builds a strong community around your web3 solutions.
- Our team crafts content that aligns seamlessly with your brand’s messaging and strategic goals.
Ready to dominate AI Search? Check this AI SEO case study:
The top 5 SEO mistakes blockchain and crypto projects make:
Crafting the perfect website is more than simply understanding and excelling at the industry work in blockchain. There are many technical elements that can make or break a company’s success with organic search when it comes to crypto marketing and general cryptocurrency SEO strategies.
After working for 2 years in the blockchain industry, Victoria Olsina has identified the main mistakes being made when it comes to SEO and published an article on Hackernoon about it. These mistakes are:
1. Not using CMS platforms
Several Web3 developers choose not to run their blockchain project or service using CMS web solutions such as WordPress, Jooma or Drupal. Despite the fact these platforms are used by more than 40% of websites, developers aren’t comfortable using Web 2.0 technologies.
Creating a custom built HTML website requires the assistance of front-end designers to implement minor changes. A CMS alleviates this hassle and allows website changes to be made quickly, all of which has huge benefits for SEO.
2. Creating one page websites
One page websites, known as a one pager, can harm a website’s chances of ranking highly in Google’s SERP. Instead of creating one web page that covers all the various product offerings, contact details and an ‘about us’ section, it’s important to create multiple pages. These pages can then be optimised for a particular set of keywords.
The SEO-friendly way to approach a website is to create a homepage that describes the main value proposition with links to new pages for each topic addressed.
Don’t make the mistake of creating thin content that is less than 400 words. Blockchain businesses should focus on long-form content between 1,500 and 2,000 words, optimising one keyword per page and one page per topic.
3. Not using keywords in page titles
Keywords are essentially the foundation of the Web. Unless a company is a major brand like Coca-Cola, it’s important to indicate to Google what the brand is and what it offers.
In SEO terms, this is referred to as ‘keyword research’, and keywords are determined by what the target audience searches for. Keywords enable people to find a website on Google without necessarily knowing a specific brand name, so it’s important to use keywords in page titles and headings (H1 – H5).
For example, when Victoria Olsina worked for ConsenSys, an Ethereum-based company, the keywords that best describe ConsenSys are ‘blockchain technology solutions’ and ‘ethereum solutions’. This means that an appropriate title for the homepage would be:
‘Blockchain Technology Solutions | Ethereum Solutions | ConsenSys’.
4. Misuse of subdomains
In the absence of a CMS, any expanding functionality of the website, such as new pages or blogs, will sit on subdomains. This is problematic for SEO, because each time a subdomain is created, the SEO equity of the original domain is split. This is because Google treats each subdomain like a new website, so any backlink juice acquired will not be passed into the new subdomain.
CMS solutions have plugins and extensions that make it easy to expand functionality without creating subdomains. As well as benefiting SEO, it consolidates tracking used on platforms such as Google Analytics and Search Console.
5. Using Medium as a blogging platform
Medium is a popular online publishing platform that is used to share online content. The main problem with Medium for businesses is that it owns all content posted on it. What’s more, up until 2019, Medium did not allow canonicals, which meant that they would receive all SEO equity for the articles posted on their platform.
Instead of uploading articles to Medium, create a blog functionality for a website and promote all information, articles and blog posts using social media. This helps websites rank and ensures that the site receives all link equity when link building.
Frequently Asked Questions:
What is blockchain & Web3 projects?
This is the combination of two worlds: Blockchain & Cryptocurrency (Broker, Currency, Seller, Wallet or any business related to any digital currency) and Digital Marketing SEO (Search Engine Optimisation) strategies.
SEO for Blockchain & Cryptocurrency companies will bring more sustainable results in the medium to long term by focusing on organic traffic – which is the highest quality traffic.
What are the benefits of SEO for Blockchain & Web3 projects?
Search engine optimisation is an integral part of marketing and growth strategy for B2B and B2C brands operating in the startups and venture capital sector. Benefits of a good SEO strategy include:
- SEO helps your users find what they’re looking for faster.
- Increase your business reach and opens up your products and services to more qualified customers.
- Cost-effective way to earn your place in the SERPs and generate new leads.
- More engagement: users spend more time interacting with your company’s website, increasing the chances of conversions, revenue and growth.
Why Victoria for Blockchain SEO vs other Web3 SEO consultants?
Victoria is well versed in providing SEO and digital marketing consulting for businesses in the blockchain sector. She has an impressive track record of transforming blockchain and crypto ventures’ online presence, and her deep knowledge of the industry helps to amplify digital growth.
– Experience working for a major player in blockchain: In her time at ConsenSys, Victoria delivered tremendous results that boosted organic visibility, clicks and conversions.
– Identified key areas for improvement within blockchain SEO: Victoria understands the importance of SEO for the blockchain industry and the formula required for successful marketing campaigns for Crypto.
-Combines technical requirements with customer needs: Blockchain is an inherently technical topic that causes confusion for search users. Victoria is able to identify grey areas, bring clarity to the target audience and boost a website as an authoritative









"Victoria is one of the most valuable people I’ve worked with at Consensys. A wise, intelligent, SEO Manager who can be trusted. She leads by example and many people at Consensys find her enthusiasm and dedication both inspiring and motivating. Her 2019 SEO strategy was an outstanding piece of work. She is a confident public speaker, dedicated and goal oriented strategist that cannot be overestimated, she makes the impossible possible and solve the problems on time. I would love to work with Victoria again in the future"