Featured posts:

Technical

How To Follow Website Migration SEO Best Practices

A migration either compounds authority or deletes it. Here is the exact sequence I follow to move a site, hold rankings, and catch the failure modes before launch day breaks them.

Web3 SEO & Marketing

SEO for Crypto Exchanges: The Complete Playbook

Exchanges leave organic sign-ups on the table because their SEO stack is bolted on, not built in. Here is how I sequence the work that actually moves trading volume.

AEO, GEO, AI Search

How To Get Your Crypto Exchange Cited by LLMs

Most crypto exchanges are invisible inside ChatGPT and Perplexity. Here is the exact sequence I use to fix crawler access, entity signals, and third-party citations.

AI Content Systems

Best AI Tools for Marketing Teams in 2026

I ranked ten AI tools marketing teams actually keep in their stack this year, from ChatGPT and Claude to Surfer, Semrush, Canva, Runway, and Zapier.