AEO, GEO & AI Search SEO for Crypto Media Brands

Editorial and news platforms lose readers the moment AI assistants start answering questions directly. We structure your content so ChatGPT, Perplexity and Google AI Overviews cite your reporting instead of routing around it.

Your readers are asking AI, not searching Google

Crypto news readers increasingly ask AI assistants for summaries and updates instead of clicking through to publishers. If your reporting is not structured for retrieval, AI systems answer from competitors or generic sources, and your traffic never sees the query.

Who this is for

This page is for teams publishing crypto news, analysis or commentary at volume.

This service designed for:

This is not for:

Nominated for Best SEO in Europe in 2024 by the Latam SEO Awards

Conference speaker: DevCon, SEMrush Webinars,  Brighton SEO, Searchmetrics Summit, etc.

What we do for crypto media brands

Editorial content structuring

Restructure articles and explainers into retrieval-ready, self-contained passages AI systems can extract and cite directly.

AI citation tracking

Monitor which of your articles get cited by ChatGPT, Perplexity and Google AI Overviews, and which competitors are winning those citations instead.

Editorial SEO systems

Build repeatable structures for breaking news, explainers and evergreen content so every piece ships retrieval-ready without slowing the newsroom down.

Entity and authority building

Strengthen your outlet’s own entity signals so AI systems treat you as a citable source, not just another aggregator.

How we work

01

Audit

We review your existing editorial output and identify where structure is costing you AI citations.

02

Structure

We build the templates and briefs your editorial team uses going forward.

03

Publish

New and refreshed content ships retrieval-ready as part of your normal workflow.

04

Track

We monitor AI citations and organic performance monthly and adjust the system.

Victoria Olsina is the author of the book "Mastering AI Search for Crypto & Web3 Brands"

Most Web3 teams are invisible in ChatGPT, Perplexity, and Google AI Overviews.

Not because they lack content.
Not because they lack effort.

But because AI systems cannot reliably understand, verify, or reuse what they’ve built.

This book explains why and what to fix.

Written for founders, CMOs, and product leaders building in crypto, blockchain, and Web3.

Book cover about AI and crypto

More Case Studies

ConsenSys Case Study: Driving $1.5M Revenue & Outranking Competitors

SEO drove over $1.5M in influenced revenue from closed-won deals, with organic search responsible for 50% of all leads and top rankings for enterprise blockchain terms, ahead of IBM.

In less than a year, our SEO strategy led to significant growth in organic visibility, revenue, and keyword rankings, surpassing major competitors like IBM.

  • Generated $1.5M+ in influenced revenue from closed-won deals that interacted with SEO.
  • Organic search traffic was responsible for 50% of all leads.
  • Achieved top rankings for “enterprise blockchain” related keywords, outperforming IBM.

Bankless Case Study: Projected 1,590% Organic Growth & $700K Revenue Increase

Our client projected a 1,590% increase in organic growth, translating to an additional 123,703 organic leads and an estimated revenue boost of $700,000 over the next year.

  • Organic leads projected to grow by 123,703.
  • Estimated $700,000 revenue increase.
  • Projected 1,590% Organic Growth

Crypto Payments Case Study: Programmatic Content at Scale Using AI Agents

We partnered with Bando: a Web3 payments protocol, to launch a programmatic SEO system powered by custom AI Marketing Agents trained on the brand’s voice and taxonomy. These agents generated over 200 landing pages covering chains, brands, countries, and use cases, designed to rank and convert.

In just 3 months, the results were transformative:

  • Organic traffic surged 308% vs the previous quarter

  • LLM sessions from ChatGPT doubled, driving new discovery

  • Top 10 rankings for top gift card products such as Roblox, Uber Eats, Amazon, Netflix, etc 

This AI-powered system now scales content velocity while unlocking new SEO acquisition channels, across Google and LLMs.

A programmatic AI system produced more than 200 landing pages and grew organic traffic 308% in a single quarter, doubled ChatGPT-referred sessions, and earned top-10 rankings for major gift-card products.

Loading case studies...

Testimonials

"Victoria my SEO role model. She can optimize any piece of content to rise to the coveted Top 3 position: from youtube videos, to blog posts, to landing pages. Under her direction, we’ve achieved the following successes: – 0 to 175 keywords ranking on the top 3 positions – .5% to 25% organic visibility for our website – 0 to 40 featured snippets on our designated pages – 0 to 24k+ organic clicks on our designated pages"

    Lesa Mone
    Lesa Mone

    Head of Content at Nethermind

    "Victoria is an SEO expert, a determined executor, a straightforward and helpful team member, and the rare kind of person who can give you a ton of extremely useful information while also making you laugh, literally, out loud. (…) Over her time at ConsenSys Victoria has become a leader on the team due both to her ability and expertise and her excellent communication. She has worked with people across the marketing team, from the technical to the creative, as well as with leads of products and portfolio companies. She is able to distil complicated information into interesting and engaging presentations and consistently keeps our team educated on the search space and our own place within it."

      Elise Ransom
      Elise Ransom

      VP of Marketing at Serotonin

      "You will not meet another SEO consultant more knowledgable or more confident in her SEO strategies than Victoria. Over the course of one year with her SEO leadership: we published over 50 pages of optimized blockchain use case content, we increased search visibility from 0.5% to 33% and drove over 1/3 of the company’s website traffic, we also increased click-through rates by over 100%, helping to generate approximately 54% of ConsenSys marketing qualified leads in 2019. Her strategies produce fantastic results. Follow them"

        Nicole Adarme
        Nicole Adarme

        Head of Institutional Marketing at ConsenSys

        "Victoria revolutionized our SEO practices at ConsenSys. In a short amount of time under her guidance, our firm was able to go from zero to 40 featured snippets for enterprise blockchain-related keywords and significantly increase our organic search visibility. Victoria championed our entire marketing team to think from an SEO mindset and contributed significantly to the redesign of our website to help ConsenSys compete against enterprise blockchain competitors like IBM."

          Mason Nystrom
          Mason Nystrom

          Investor Partner at Variant (Former Content Marketer at ConsenSys)

          Frequently asked questions

          GEO and AEO applied to news and editorial content: structuring articles, explainers and breaking coverage so AI systems can extract, verify and cite them as sources, not just index them for search rankings.

          EspacioCripto grew organic clicks from 30 to 1,400 in three months, with LLM-driven traffic up 237.5%, using this exact system.

          No. The structure is built into the publishing workflow, not layered on after. Writers work from templates, not extra steps.

          No. We prioritise high-traffic and evergreen pieces first. New content follows the structure going forward.

          Yes. The same structural principles apply in English and Spanish, and Spanish-language crypto content remains a near-zero-competition opportunity.