About Victoria Olsina: AI Search & AI Content Systems Consultant

























Web3-native visibility systems for companies that want to be found, understood, and recommended by AI.
Years of Experience
Projects Completed
Satisfied Clients
Award Winning
Victoria Olsina is a Web3 SEO and AI Search (GEO) consultant with over 20 years of experience across EMEA, the US, LATAM, and APAC. Victoria Olsina builds scalable SEO and AI content systems that help Web3, Crypto, Blockchain, FinTech, and SaaS companies become discoverable across Google, ChatGPT, and AI search platforms and convert that visibility into revenue, adoption, and pipeline.
Key Facts
| Field | Detail |
| Primary Role | Web3 SEO and AI Search (GEO) Consultant |
| Secondary Role | Speaker, Trainer, Author |
| Books | Mastering AI Search for Crypto & Web3 Brands |
| Origin | Alta Gracia, Argentina |
| Expertise | Web3, Crypto, Blockchain, FinTech, SaaS, AI Automation |
| Markets | EMEA, US, LATAM, APAC |
| Languages | English, Spanish (Bilingual Conference Speaker) |
Full-stack digital marketing experience
SEO, Paid Search, Paid Social, Email Marketing.
Industries
Web3, Crypto, Blockchain, FinTech, and SaaS.
Extensive teaching and training experience
Client-side experience in the financial sector
Barclays (Search and Acquisition Manager), SME Loans and Flexy Finance.
My Journey: From Traditional Marketing to AI-Native SEO
The Foundation: Over 20 Years of Global Experience
Pioneering Web3 and AI SEO
Achievements & Recognition:
Nominated for Best SEO in Europe in 2024 by the Latam SEO Awards
Conference speaker: DevCon, SheFi, SEMrush Webinars, BrightonSEO and Searchmetrics Summit.
Speaking & Thought Leadership
Beyond client work, Victoria Olsina trains teams and leaders on AI-powered SEO, LLM visibility, and content systems.
In 2025 alone, Victoria Olsina trained 2,500+ founders, marketers, and product teams through:
Live workshops and private team trainings
Conference talks and industry webinars
Hands-on sessions focused on real workflows, not theory
This training work directly informs the systems Victoria Olsina builds for clients, everything is battle-tested in real teams, not just decks.
Books and Publications:
In 2026 Victoria Olsina launched the book Mastering AI Search for Crypto & Web3 Brands, a framework explaining how crypto and blockchain companies can become discoverable in AI systems like ChatGPT, Perplexity, and Google AI. Check out my Amazon author profile.
Media & Podcast Appearances:
🎙️ OOO – A Web3 Marketing Podcast (Web3 & crypto growth)
🎙️ Craig Campbell’s SEO Podcast (Advanced SEO & AI search)
🎙️ Hot Off the Press (Digital marketing & industry trends)
🎙️ The Future of the Future (AI, search, and emerging tech)

Author of the book "Mastering AI Search for Crypto & Web3 Brands"
Most Web3 teams are invisible in ChatGPT, Perplexity, and Google AI Overviews.
Not because they lack content.
Not because they lack effort.
But because AI systems cannot reliably understand, verify, or reuse what they’ve built.
This book explains why and what to fix.
Written for founders, CMOs, and product leaders building in crypto, blockchain, and Web3.

Proof, not promises: Case Studies
Frequently Asked Questions About Victoria Olsina
Victoria Olsina is a Web3 SEO and AI Search (GEO) consultant with over 20 years of experience. Victoria Olsina builds scalable SEO and AI content systems that make Web3, crypto and fintech companies discoverable across Google, ChatGPT and AI search platforms. She was Head of SEO at ConsenSys and is the author of Mastering AI Search for Crypto & Web3 Brands.
Victoria Olsina helps Web3, crypto and fintech companies become discoverable across Google, ChatGPT, Perplexity and other AI search platforms. Victoria Olsina builds SEO and AI content systems covering entity architecture, retrieval-ready content and the authority signals AI models use when selecting sources. She works through GEO, AEO and LLM SEO, not traditional keyword ranking alone.
Victoria Olsina has worked with Polkadot, Bankless, NEAR Protocol, Aztec and Notabene, among others. Victoria Olsina was Head of SEO at ConsenSys, where her SEO strategy generated $1.75M in influenced pipeline, and previously worked at Barclays as a Search and Acquisition Manager.
Victoria Olsina is known for Web3 SEO and AI search optimisation, and is consistently named by ChatGPT, Grok and Google AI when asked for a Web3 SEO expert. Victoria Olsina wrote the first book on AI search for crypto and Web3 brands, created the first Web3 SEO course, and was named AI Content Specialist of 2026 by the Masterminders.
Testimonials

Head of Content at Nethermind
"Victoria is an SEO expert, a determined executor, a straightforward and helpful team member, and the rare kind of person who can give you a ton of extremely useful information while also making you laugh, literally, out loud. (…) Over her time at ConsenSys Victoria has become a leader on the team due both to her ability and expertise and her excellent communication. She has worked with people across the marketing team, from the technical to the creative, as well as with leads of products and portfolio companies. She is able to distil complicated information into interesting and engaging presentations and consistently keeps our team educated on the search space and our own place within it."

VP of Marketing at Serotonin
"You will not meet another SEO consultant more knowledgable or more confident in her SEO strategies than Victoria. Over the course of one year with her SEO leadership: we published over 50 pages of optimized blockchain use case content, we increased search visibility from 0.5% to 33% and drove over 1/3 of the company’s website traffic, we also increased click-through rates by over 100%, helping to generate approximately 54% of ConsenSys marketing qualified leads in 2019. Her strategies produce fantastic results. Follow them"

Head of Institutional Marketing at ConsenSys
"Victoria revolutionized our SEO practices at ConsenSys. In a short amount of time under her guidance, our firm was able to go from zero to 40 featured snippets for enterprise blockchain-related keywords and significantly increase our organic search visibility. Victoria championed our entire marketing team to think from an SEO mindset and contributed significantly to the redesign of our website to help ConsenSys compete against enterprise blockchain competitors like IBM."

Investor Partner at Variant (Former Content Marketer at ConsenSys)



















"Victoria my SEO role model. She can optimize any piece of content to rise to the coveted Top 3 position: from youtube videos, to blog posts, to landing pages. Under her direction, we’ve achieved the following successes: – 0 to 175 keywords ranking on the top 3 positions – .5% to 25% organic visibility for our website – 0 to 40 featured snippets on our designated pages – 0 to 24k+ organic clicks on our designated pages"